WESA Trade Show

Where the Industry Meets

WESA trade shows boast record-breaking retail attendance from a national and international audience. WESA uses extensive trade advertising, direct mail and international media campaigns to bring Retailers to Denver twice a year to buy product for their stores.

Enhanced by the supportive advertising of its membership and their companies, the WESA Markets are regarded as the single-sourcing entity for more than 2,500 product lines, bringing more than 7,000 Retailers to the WESA Markets each year. WESA also serves as a source for information and education for Retailers and Exhibitors, bringing solid business and lifestyle expertise to the trade, through Market seminars and demonstrations.

Western and English Sales Association
WESA Membership

Membership

Manufacturers and sales representatives comprise WESA’s Association, uniting a national and international Membership, more than 1,000 strong. As a non-profit member-directed trade association, WESA members are dedicated to the continued maintenance and expansion of the WESA Markets as premier trade shows.

WESA’s Markets, located in the heart of the West, both by heritage and geography, fulfill a business legacy. Industry members meet successfully, year after year, at the two trade shows, stimulating a constantly improving venue, bringing thousands of diverse products and individuals into an “industry” – WESA’s Membership is the common denominator for the industry.

June 2019 Trade Show

Book Cover June 2019 Trade Show - Western and English Sales Association
Permanent WESA Exhibitors are available in their Market showrooms.
All temporary booths are in the Pavilion Building only.
  • 8:30 am - 5:00 pmWednesday, June 19
  • 8:30 am - 5:00 pmThursday, June 20
  • 8:30 am - 5:00 pmFriday, June 21

June Events

Event Date Time Location
WESA Open Benefit Golf Tournament
Support Scholarship Funding for:National Little Britches Rodeo AssociationNational High School Rodeo Association 
06/18/2019 7:00 am to 2:00 pm Raccoon Creek Golf Course
New Exhibitor Product Showcase
The WESA June Market is THE place to find the latest in everything Western and English and beyond! Be sure to visit the New Exhibitor...
06/19/2019 (All day) Pavillion
Manufacturers' Certificates
During the opening of the Round Up at the Rose party, various gift certificates from manufacturers will be raffled off to retailers. These...
06/20/2019 (All day) Pavillion
All-Attendee Opening Night Cocktail Reception
Network with exhibitors and Industry peers while attending this exciting event held in the Pavilion. Take advantage of the extra time to...
06/19/2019 4:30 pm to 5:30 pm Pavillion
Most Innovative Product
Retailers, while at Market make sure you fill out the Most Innovative Product nomination forms and drop them in the ballot boxes found...
06/19/2019 (All day) Pavillion
$3,000 Market Certificate Drawing
Drawing for six, $500 Market Certificates to spend with any WESA exhibitors during the June Market. Retailers can enter by dropping...
06/19/2019 (All day) Pavillion
Complimentary Buyer Lunch
Reenergize your day with a free meal every day of the Market. This is presented for buyers, compliments of the WESA exhibitors. Vouchers...
06/21/2019 11:30 am to 12:30 pm All Food Locations at the Denver Mart
Complimentary Buyer Lunch
Reenergize your day with a free meal every day of the Market. This is presented for buyers, compliments of the WESA exhibitors. Vouchers...
06/19/2019 11:30 am to 12:30 pm All Food Locations at the Denver Mart
Complimentary Buyer Lunch
Reenergize your day with a free meal every day of the Market. This is presented for buyers, compliments of the WESA exhibitors. Vouchers...
06/20/2019 11:30 am to 12:30 pm All Food Locations at the Denver Mart

January 2020 Trade Show

Book Cover January 2020 Trade Show - Western and English Sales Association
The largest Western/English Market in the Industry occupies four buildings at the Denver Mart complex.

Three (3) are used for exhibit space and one (1) houses special events and food service.

  • 8:30 am - 6:00 pmFriday, January 10
  • 8:30 am - 6:00 pmSaturday, January 11
  • 8:30 am - 6:00 pmSunday, January 12
  • 8:30 am - 3:00 pmMonday, January 13

January Events

Event Date Time Location
Keynote Speaker: Merit Gest
Merit Gest has more than 20 years of experience working with companies to grow revenue, increase profitability and reduce turnover. ...
01/11/2020 8:15 am to 9:15 am Plaza Center
$5,000 Market Certificates Give-Away
Drawing at 7:20 pm (Following the Fashion Show)Ten WESA Buyers will receive $500 Market Certificates to use as cash for merchandise...
01/10/2020 7:15 pm to 7:30 pm Plaza Center
Complimentary Continental Breakfast for Buyers
Wear your WESA Buyer Badge and start your day with a continental breakfast every morning of the Market. This free breakfast is presented...
01/13/2020 7:30 am to 8:30 am Plaza Center
Horsemanship Demonstration and Celebrity Appearance by Curt Pate
For more than a decade, Curt Pate has conducted demonstrations and clinics on stockmanship, colt starting and ranch horsemanship throughout...
01/12/2020 2:00 pm to 3:00 pm Plaza Center
Complimentary Continental Breakfast for Buyers
Wear your WESA Buyer Badge and start your day with a continental breakfast every morning of the Market. This free breakfast is presented...
01/11/2020 7:30 am to 8:30 am Plaza Center
Friday Night Entertainment
TBD
01/10/2020 6:00 pm Plaza Center
Keynote Speaker: Merit Gest
Merit Gest has more than 20 years of experience working with companies to grow revenue, increase profitability and reduce turnover. ...
01/12/2020 8:15 am to 9:15 am Plaza Center
2020 Award Honorees
TBD
01/10/2020 6:00 pm to 6:15 pm Plaza Center
Keynote Speaker: Merit Gest
Merit Gest has more than 20 years of experience working with companies to grow revenue, increase profitability and reduce turnover. ...
01/10/2020 8:15 am to 9:15 am Plaza Center
Complimentary Continental Breakfast for Buyers
Wear your WESA Buyer Badge and start your day with a continental breakfast every morning of the Market. This free breakfast is presented...
01/12/2020 7:30 am to 8:30 am Plaza Center
Horsemanship Demonstration and Celebrity Appearance by Curt Pate
For more than a decade, Curt Pate has conducted demonstrations and clinics on stockmanship, colt starting and ranch horsemanship throughout...
01/12/2020 11:00 am to 12:00 pm Plaza Center
Complimentary Continental Breakfast for Buyers
Wear your WESA Buyer Badge and start your day with a continental breakfast every morning of the Market. This free breakfast is presented...
01/10/2020 7:30 am to 8:30 am Plaza Center
Fashion Show and Opening Night Party
Cash Bar at 5:30 pm Opening Awards at 6:00 pm Fashion Show at 6:15 pm Market Certificates Give-Away at 7:20 pm ...
01/11/2020 6:00 pm to 7:30 pm Plaza Center
Cowboy Church Service
Presented by Fellowship of Christian Cowboys.Non-denominational church service with coffee and Danish is sponsored by WESA Members
01/13/2020 7:30 am to 9:00 am Forum Room 1
National Little Britches Rodeo Association National High School Rodeo Association Professional Association of Therapeutic Horsemanship International The Urban Farm The United States Pony Clubs, Inc. Future Farmers of America

WESA Gives Back

WESA extends continuing support to the larger equestrian industry through annual scholarship programs for National Little Britches Rodeo (NLBRA), National High School Rodeo (NHSRA) and Professional Association of Therapeutic Horsemanship (PATH).

The WESA Open Benefit Golf Tournament in conjunction with WESA’s June Market, brings 100 supporters together for a day of Industry networking and funding for these Associations and others, including Western Endowment Trust (WESTrust) the Urban Farm and The United States Pony Club. WESA contributes more than $20,000 annually to these charities as a way to support the Industry’s youth.

Learn More About WESA Advocacy

61 styles offering the largest selection of equestrian gloves

Western English and Sales Association (WESA)

MISSION STATEMENT WESA is a not-for-profit association that forms a community by creating a biannual trade show, driven by the active Western, English, and Rural lifestyles, cultures, and values.

VISION To create an ever-growing international Equine trade show.

WESA Board of Directors 2019-2020

Board Officers, Seated L-R:

Gerald Adame, Chairperson of the Board
Jay Phillips, President
Patrick Powers, Vice President
Scott Tucker, Secretary, Treasurer

WESA Directors, Standing L-R:

Brad Tucker (2019-2020)
Justin Muir (2018-2019)
Joe Martin (2018-2019)
Paige Wallace (2019-2020)
Travis Jakeway (2018-2019)
Michael Anderson (2018-2019)
Dave Morgan (2019-2020)